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The Grand Canyon State welcomed 45.5 million travelers in 2018 who directly spent $24.4 billion, according to the Arizona Office of Tourism.听

When travelers spend money on food, lodging, attractions, transportation and activities, it supports Arizona jobs and puts more money in the state.听

Visitors generated $3.36 million in total tax revenue, according to the Arizona Office of Tourism (AOT) Arizona Travel Impacts report.听听

鈥淭he tax dollars from visitor spending improve the quality of life for every Arizonan,鈥� said Becky Blaine, AOT deputy director.听听

鈥淭hey help pay the salaries of teachers and police officers,鈥� she said. 鈥淭hey pay for infrastructure projects. They fund the upkeep of parks, spring-training stadiums and youth-sports programs.鈥�听

Tourism directly supported 192,300 jobs in 2018 and the secondary impact of tourism supported 165,000 jobs, according to the .听

鈥淭he 45 million people who visit each year – that鈥檚 six visitors for every Arizona resident -provide an expanded customer base for businesses large and small,鈥� Blaine said.听听

With a 7.8 percent increase in travel spending in Arizona from 2017 to 2018, AOT continuously works to expand the state鈥檚 tourism.听听

鈥淎ccording to the advertising-effectiveness study we commission annually, AOT鈥檚 advertising efforts influenced more than 800,000 incremental trips to Arizona last year, resulting in $1.4 billion of travel revenue,鈥� Blaine explained.听

Blaine explained that in 2018, AOT added New York to its target-city list and will be adding Dallas this year.听

鈥淚nternationally, AOT annually conducts over 5,000 destination trainings and sales appointments in six different countries,鈥� Blaine said. 鈥淚nternational travelers are a little harder to reach than their domestic counterparts, but we are committed to marketing to them because they stay longer and spend more during their visits.鈥�听

As AOT draws tourism in 2019 and years to come, the team will continue to take care of the natural beauty that attracts people to the state.听听

鈥淪urveys consistently show that Arizona鈥檚 scenic beauty and outdoor-recreation opportunities drive visitation and define our brand. We have to protect those things,鈥� Blaine said. 鈥淭hat means weaving 鈥楲eave No Trace鈥� messages into our content-marketing strategies and listening to the specific and seasonal needs of our stakeholders.鈥�